NO.PZ2015122801000041
问题如下:
Which of the following elements will not be included in the industry strategic analysis?
选项:
A.Market diversification.
B.Industry stability.
C.Government influence.
解释:
A is correct.
The elements include major companies, entry barriers, industry concentration, influence of industry capacity on pricing, industry stability, life cycle, competition, influence of demographic, influence of social, influence of government, influence of technology, and whether the industry is defensive, cyclical, or growth.
A是正确的
本题是一个很偏的考点,同学了解即可。
行业策略分析的元素包括:主要的公司,进入壁垒,行业集中度,行业产量在价格上的影响,行业稳定性,生命周期,竞争,人口结构的影响,社会的影响,政府的影响,科技的影响,以及行业是否具有防御性,周期性,或成长性。
所以行业战略分析是一个很大的概念,poter五力模型里面提到的五力以及general economic influence里面提及的外部影响因素在进行行业战略分析的时候都应该考虑进去,可以这样理解吗?但为啥讲义中strategic analysis部分内容那么少?