NO.PZ2015122802000135
问题如下:
Which factor is most likely associated with stable market share?
选项:
A. Low switching costs.
B. Low barriers to entry.
C. Slow pace of product innovation.
解释:
C is correct.
A slow pace of product innovation often means that customers prefer to stay with suppliers they know, implying stable market shares.
考点:Competitive Analysis
1、很低的转换成本,说明企业产品的粘稠度低,产品竞争大,该企业在市场中的份额一定是在频换变换的。
2、较低的进入和退出门槛,说明该行业进入和退出壁垒低,当行业前景好就会涌入大批进入者抢占市场份额,如果该行业优势不在,马上就会迅速退出,这样的行业市场份额也一定是非常不稳定的。
3、产品更新速度很慢的行业,说明企业即便不投入研发,也不会被淘汰。这样的行业的市场份额一定是比较稳定的。
如题。。。。。。。。。。。