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Lunanana · 2020年08月07日

问一道题:NO.PZ2018062002000149 [ CFA I ]

问题如下:

ABC Company has a successful cost leadership strategy. In the case of competitive strategy, which of the following description is most likely accurate?

选项:

A.

It has a low cost of capital.

B.

It has the ability to offer products at higher prices than other competitors.

C.

It reduced market share.

解释:

A is correct.

If ABC Company has a successful cost leadership strategy, it will be able to invest in productivity improving equipment and finance that investment at a low cost of capital. However, the market share and pricing depend on whether the strategy is executed defensively or offensively.

老师这道题不懂,求解。谢谢。
1 个答案

Debrah_品职答疑助手 · 2020年08月08日

同学你好,如果ABC公司有一个成功的成本领先战略,它将能够投资于提高生产率的设备,并以较低的资本成本为投资提供资金。因此选A。这是基础班第176页的例题,可以听一下李老师的讲解。

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