NO.PZ2023100701000009
问题如下:
Which of the following is most likely a risk of executing a differentiation competitive strategy?
选项:
A.pricing premiums become too high
larger competitors outcompete on price
a desire for premium-ization among customers
解释:
A is correct. The risks of a differentiation strategy include imitation by competitors, buyers becoming sophisticated and no longer demanding level of service, and pricing premiums becoming too high for customers to beat; such a strategy may also preclude high market share, as customers value exclusivity. B relates to a focus strategy, while C relates to a cost leadership strategy
溢价高怎么会是RISK呢?公司不是赚吗