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Lilly · 2023年07月28日

如下

NO.PZ2023040301000135

问题如下:

Which of the following statements best describes the relationship between pricing power and ease of entry and exit? Greater ease of entry

选项:

A.

and greater ease of exit decrease pricing power

B.

and greater ease of exit increase pricing power

C.

decreases pricing power and greater ease of exit increases pricing power

解释:

In industries with greater ease of entry, firms have little pricing power because new competitors can take away market share. High costs of exiting result in overcapacity and likely price wars. Greater ease of exit (i.e. low costs of exit) increase pricing power.

Greater ease of exit (i.e. low costs of exit) increase pricing power这点可以再解释一下么?谢谢

1 个答案
已采纳答案

王园圆_品职助教 · 2023年07月29日

同学你好,greater ease of exit是指更容易退出一个市场

一个市场如果很容易退出,那里面的竞争者一旦发现竞争过于激烈以后,就可以自由的选择退出,这样剩余的竞争者就不需要再面对太激烈的竞争,剩余者的定价权也就提高了

但是,一个市场如果非常难退出,那一旦进去了就出不来,意味着竞争者只能都在市场里拼命厮杀争抢份额,那自然更容易通过降价来竞争,竞争者的定价权就很弱了